Notes
Slide Show
Outline
1
Rock Star Reality Check

  • Marketing Career Planning
  • Dr. Selia Karsten
2
Designing the Course
  • Learning Outcomes
  • Available Resources
  • Target Learners
  • Process & Timelines
  • Student Perspectives
  • Templates & LMS
  • Putting It All Together


3
Available Resources
  • Career Centre
  • Alumnae Association
  • Computer Labs
  • World Wide Web
  • Digital Cameras
  • Desk Top Publishing Tools
  • Creative Students


4
Learning Outcomes
  • Review job search and research skills
  • Rework resume
  • Practice interviews
  • Create a portfolio
  • Update eportfolio
  • Design a calling card
  • Collaborate effectively
  • Conduct a Reality Check!
5
Target Learners
  • 5th semester Marketing Administration students
  • Job-seekers
  • Life-long learners
  • Team players


6
Process & Timelines
  • Weekly checkpoints
  • Hybrid course with online discussions
  • Web-based syllabus and resources
  • Constructivist project
  • Individual challenges
  • Presentations of accomplishments


7
Student Perspectives
  • Creating profiles of marketing graduates
  • Learning about the job market
  • Meeting employers
  • Career research
  • Job search skills
  • Valuable artifacts
8
Templates & LMS
  • BlackBoard LMS
  • Team tools
  • Online discussions
  • Course resources
  • Announcements
  • E-Mail
  • Files posted and exchanged
9
Putting It All Together
  • Coordinating workshops
  • Updating resources
  • Checking artifacts
  • Creating guidelines and criteria
  • Setting deadlines
  • Applauding accomplishments
10
What’s Next?
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Stay Tuned! Course Premiere:  Fall 2004









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